With Naming Rights, 'Perpetuity' Doesn't Always Mean Forever

Sam Roberts (2014). With Naming Rights, 'Perpetuity' Doesn't Always Mean Forever. The New York Times. 28 November.

Title With Naming Rights, 'Perpetuity' Doesn't Always Mean Forever
Publication Date 28th Nov 2014
Author
Source The New York Times
Country General
Region General
Art type Antiquities, Art
Subject Museums
Comments Just because you donate scores of antiquities doesn't mean that a museum will keep a gallery named after you.
Link http://www.nytimes.com/2014/11/28/nyregion/with-naming-rights-perpetuity-doesnt-always-mean-forever.html?_r=0
Permalink http://web.archive.org/web/20160312151754/http://www.nytimes.com/2014/11/28/nyregion/with-naming-rights-perpetuity-doesnt-always-mean-forever.html?_r=0